Peacksoft DMS handles onboarding of Distributors and partners under each distributor. Distributor catalogues/products, offer, bulk orders processing and fulfilment, sales and delivery planning are some of the features in this module. DMS has integration with SCM.
E-Commerce & Sales Distribution Management
Distribution management is the process used to oversee the movement of goods from Company manufacturer to wholesaler/distributor or retailer and finally to the end consumer. Distribution is a management system within logistics that is focused on order fulfillment throughout distribution channels. A distribution channel is the chain of distributor/reseller and entities that a product or service moves through on its way from its point of origin to a consumer. Examples of distribution channels include ecommerce websites, wholesalers, retailers and 3rd party or independent distributors. Besides delivering higher profits, distribution management eliminates waste in a number of ways, ranging from reduced spoilage to reduced warehousing costs since products and goods can be delivered as needed (“just in time” inventory), rather than stored in bigger bulk (“just in case” inventory). Distribution management leads to decreased shipping charges and faster delivery to customers, and it also makes things easier for buyers as it enables “one stop shopping” and other conveniences and rewards, such as customer loyalty rewards programs.
DMS Strategies
- Mass strategy: The mass strategy aims to distribute to the mass market, e.g. to those who sell to general consumers anywhere.
- Selective strategy: The selective strategy aims to distribute to a select group of sellers/distributors, e.g. only to certain types of manufacturers or retail sectors based in categories of products.
- Exclusive strategy: The exclusive strategy aims to distribute to a highly limited distributor/reseller. For example, the manufacturers sell only to authorized exclusive dealerships again based on product categories.
Distribution Channels
The following are the main channels of distribution.
- Wholesaler.
- Distributor.
- Retailer.
- Ecommerce.
Distribution Management as a Marketing Function
Effective distribution management involves selling your product while assuring sufficient stocks in channels while managing promotions in those channels and their varying requirements. It also involves making sure a supply chain is efficient enough that distribution costs are low enough to allow a product to be sold at the right price, thereby maximizing profit.
- Product: Not always a tangible object, product can also refer to an idea, music, or information
- Price: This refers to the value of a good or service for both the seller and the buyer, which can involve both tangible and intangible factors, such as list price, discounts, financing, and likely response of customers and competitors
- Promotion: This is any communication used by a seller to inform, persuade, and/or remind buyers and potential buyers about the seller’s goods, services, image, ideas, and the impact it has on society.
- Placement: This refers to the process that ensures the availability, accessibility, and visibility of products to ultimate consumers or business users in the target channels or customers where they prefer to buy.
Read more on Peacksoft DMS Workflow
Peacksoft DMS workflow.
Distributor/Partner Management
This can include suppliers, distributors, agents, or any other type of partner that helps a company achieve its goals. The goal of partner management is to ensure that partners are aligned with the company's objectives and that both parties are maximizing the value of the partnership. Key activities in partner management include communication, collaboration, performance tracking, and dispute resolution.
Catalogues and Products
It involves organizing and maintaining a company's products or services information in a centralized database, known as a product catalog. It includes tasks such as adding or updating product information, categorizing products, and setting pricing. The catalog is used as a reference for sales, marketing, and e-commerce activities.
A well-managed product catalog helps ensure that customers have access to accurate and up-to-date information about a company's offerings, enabling them to make informed purchasing decisions. It also streamlines internal processes such as inventory management, order fulfillment, and pricing updates. Effective product catalog management can improve a company's overall efficiency and customer satisfaction.
Order Management
It’s helps businesses manage their orders and customer data from multiple sales channels in a centralized system. It automates and streamlines various processes involved in order management, such as order tracking, inventory management, shipping and fulfillment, and payment processing.
Discount Offers
Offer/discounts with each product are given by company to any particular distributor/partner. Partner order automatically adds this to as discount.
Order Fulfillment
Company can provide order fulfillment details for each partner order request. This includes the shipment details like dates, transport, from and delivery shipping address. It also provides the stock item details like shipped quantity, volume, packaging.
Partner Logistics/Delivery
Company provides the shipment details like date and timing of delivery to partner place, transport details like driver contacts, vehicle number etc. This helps company and partners to collaborate on logistics so that delivery is quick and timely.
Manage sales through quotation by updating information and proceed to Sales order, Sales delivery , Sales invoice by click of few button.
Manage Purchases through order by updating information and proceed to GRN, Purchase Invoice by click of few buttons.
Comprehensive Inventory management features for small and mid size companies.
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